Dear Friends of Rishi,
We are celebrating 20 years in business and I want to personally extend my sincere gratitude for your role in our story.
From a young age I became ignited with the creativity that flows from the culinary arts, herbology, and world travel. In college, I voraciously studied the teas and herbs of the world, formulating botanical blends and even herb-infused mixology drinks for friends. In my early 20’s, I traveled deeply in the Caribbean and across Southeast Asia to expand my repertoire of ingredients and to pursue a deeper experiential knowledge of their ancient food traditions. In 1997, I made the decision to turn these passions into a business. I built a company with the aim of connecting like minds to the diverse origins I would explore, and to make that connection tangible in delicious, organic drinks bestowing tea’s traditional promise of health, vitality and balance.
As we completed our 20th year in 2017, we reflect on the unimaginably rich experiences and enduring friendships we’ve made with so many inspiring people, from farmers and producers, to coffee roasters and small business owners, to Michelin-starred chefs, craft spirits distillers and sommeliers. To this day, it is just as rewarding as back then to see so many like-minded, creative individuals catch a passion and embark on a devoted study of tea and botanicals.
We spent some time these last few months reflecting on all of this and creating a new visual brand identity that would commemorate our 20 year milestone and celebrate the pillars of our craft. We are thrilled to present our new brand mark with fresh updates to typography and color palettes you see here, which goes live today on our digital platforms and on loose leaf packaging that will transition throughout the spring.
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